Fans of Baskin-Robbins and Spider-Man recently got together to watch their favorite superhero on the bit screen while enjoying treats from the world’s most beloved ice cream brand!
In a special screening held at SM Aura, Baskin-Robbins invited media friends and partners to watch Spider-man: Homecoming, made possible through a partnership with Columbia Pictures.
“We are very grateful for the fantastic response from the public on this amazing tie-up,” shared Michael Dargani, IceDream Inc. president. “Spider-man: Homecoming is the comeback of another great Marvel film and we want to celebrate it with all Marvel fans and ice-cream lovers around the metro through our exciting offers and promos.”
For a limited time, Baskin-Robbins offers its products in special Spider-Man themed packs, cups and waffle cone jackets. To add to the excitement, the brand also offers a free waffle cone upgrade with every double value scoop purchase!
The July Flavor of the Month is also dedicated to the Spider-Man: Homecoming film with Movie Theatre Popcorn, buttered popcorn flavored ice cream with crunch clusters and salted caramel ribbon.
Baskin-Robbins also invited kids from Operation Smile and Hope Foundation to the movie screening with special treats and giveaways. Also present were singer Rico Blanco, radio and TV personalities Sam YG and Tony Toni as well as Operation Smile Philippines executive director Gian Trebol.
Hope Foundation marketing officer, Micaela Agoncillo explained that their foundation’s initiative has helped build schools for underprivileged Filipino kids and Baskin-Robbins has been supporting this effort. “We are watching a superhero movie but then Baskin-Robbins is the real hero,” she said.
For more information about Baskin-Robbins, log on to www.baskinrobbins.ph or check out their Facebook (facebook.com/baskinrobbinsph), Twitter and Instagram (baskinrobbinsph) accounts.
You can also visit other Baskin-Robbins shops nearest you in Baskin Robbins Central Square, Bonifacio High Street, Uptown Place Mall, and SM Aura in Bonifacio Global City; Greenbelt 5, Glorietta 2 and Glorietta 5 in Makati; Ayala Malls the 30th and SM City East Ortigas in Pasig; Fairview Terraces, Trinoma Mall and SM North (Main Building and The Block) in Quezon City; SM Southmall in Las Pinas; Solenad in Sta Rosa, Laguna; SM Dasmariñas in Cavite; and SM Pampanga.